更新时间：2021-07-16 18:18:46
封面
Title Page
Copyright and Credits
Remote Usability Testing
Dedication
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Contributors
About the authors
About the reviewers
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Preface
Who this book is for
What this book covers
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Conventions used
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Reviews
Why Everyone Should Run Remote Usability Studies
Usability testing methodologies
In-person or lab usability testing
Remote usability testing
Advantages of remote methods
Extended reach
Typical devices
No travel required
No travel costs
No lab costs
No lab environment
Familiar equipment
User's natural environment
In the wild testing
Larger number of participants
Disadvantages of remote methods
Distributing the product under testing
Other disadvantages
Remote moderated usability testing
Advantages of remote moderated studies
Body language
Tailored follow-up questions
Disadvantages of remote moderated studies
Remote unmoderated usability testing
Advantages of remote unmoderated studies
Natural behavior
Time zone independent
Less effort for the UX researcher
Eliminates influence
No schedules to manage
Testing with minors
Faster turnaround
Disadvantages of remote unmoderated studies
Guidance
Types of usability studies
Formative and summative usability studies
Qualitative and quantitative usability studies
Longitudinal and single-session studies
Comparative and single test object studies
Other study types
Summary
What Not to Forget When Planning Your Study
Who are the stakeholders?
The product being tested
The goal of the study
Determining the status quo
A regular study to measure against a baseline
Why? (Finding answers to questions about increasing conversion/decreasing drop-off)
Understanding the users
Global suitability
Comparing design options
Comparing to competitors
Feature validation
Concept validation
Product validation
What to do next
Predicting future behavior
Classic usability goals
The budget
The scope of the study (the tasks and questions)
Objective benchmark scores
Task completion rate
Time-on-task
Subjective benchmark scores
Customer Effort Score
Single Ease Question
Task satisfaction rate
Net Promoter Score
System Usability Scale
USERindex
The test environment
Which are the target devices for the study?
What state is the product in?
How can the product be accessed?
Are special credentials required?
Are there any known bugs?
Any other requirements
The participants
Demographic requirements
