Management in India:Grow from an Accidental to a successful manager in the IT & knowledge industry
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What is a manager supposed to manage?

Let's look at what organizations ask for in a manager. A typical job description from one of the popular job portals includes the following:

  • Hands on
  • Expertise (in some technical or functional area)
  • Good communicator
  • Build and refine processes
  • Work in global teams
  • Plan and drive on-time delivery, following global processes
  • Analyze and monitor the business impact
  • Manage a team of 10-25 people
  • ...and on and on

So what is this company really looking for in a manager? Somebody who is hands-on technically, has expertise in some areas, is a good communicator, can build and manage people, work and co-ordinate across borders, build and refine processes, deliver on time, and monitor the business impact! In other words, they want a superman!

There isn't a more confusing job description than that of a manager.

What would this manager do on a daily basis? He can't come into work and say, "It's Monday, so I've got to focus on processes today, then Business Impact tomorrow". Can business impact wait until tomorrow?

So, what is a manager really supposed to manage? What do we mean by management?

The classical definition of management, as also found on Wikipedia, is as follows:

Management in all business areas and organizational activities are the acts of getting people together to accomplish desired goals and objectives efficiently and effectively. Management comprises planning, organizing, staffing, leading or directing, and controlling an organization (a group of one or more people or entities) or effort for the purpose of accomplishing a goal.

Resourcing encompasses the deployment and manipulation of human resources, financial resources, technological resources, and natural resources.

Let's break it down to some key words. Management is to:

  • Get people together to accomplish organization goals
  • Plan, get people, direct, control, use the resources
  • Deploy resources including people, money, machines, material

This definition still applies to any business, but it's a 30,000 feet view of management, and doesn't fully describe the functions of a manager in today's knowledge industry.

Applying this to today's knowledge industry, we see the following characteristics:

  • Plan: Work plan, prioritize, schedule, and delivery.
  • Staff: Get the right people.
  • Direct: People and resources based on a plan and react or pro-act to events.
  • Control: Whatever you can or need to control. Mainly, people and resources.
  • Resources: People — the most important resource.
  • Resources: Money — this is limited, most of which is spent on people.
  • Machines: Mostly simple and can't do much without people using them effectively.
  • Material: Mostly information, which is to be deciphered and used by your people.

Clearly, in the knowledge industry, you manage people and whatever affects people, because everything is linked to people and their performance. You manage people's work, their expectations, monitor their output, set the culture, get instructions, give instructions, reward people, respect people, punish people, hire people, fire people.

People! People! People!

People are the center of a manager's world.

Why? This is because, in the knowledge industry, people drive everything. They constitute a major part of the cost and the quality of work is reflected most by the quality of people.

Other hardware and machinery is a fraction of cost and are very reliable that they don't need as much management attention.

Now that we understand the definition of being a manager, let's look at the next question.

How hard can a manager's job be?

It's often a great pleasure to make jokes about managers, especially your own. Here are some:

Q: How many managers does it take to change a light bulb?

A: Three! Two to hold the ladder and one to screw it in the faucet.

Q: How many managers does it take to change a light bulb?

A: Don't know. Let me call a meeting to discuss it first.

Q: How many managers does it take to change a light bulb?

A: None, it's not their problem.

Jokes aside, most people don't have an idea of the challenges of being a manager, some managers included.

It's widely believed that one key aspect to being a manager is taking decisions. But how hard can decision making be? You can always take simple analytical decisions, that is, look at the available choices, evaluate the outcomes, and make the best choice. Right?

Unfortunately, it's never been so simple, and despite all the technology, it isn't about to become that simple. Let's look at a scenario.

Consider this: you manage a team of five developers and are working on an important deliverable that is due on the coming Friday. Everything is going as planned and you seem confident that you'll make it. You have kept the pressure on the team to keep working at feverish pace to definitely make it by Friday. Actually, you have a little buffer and you are targeting everything to finish by Thursday evening IST itself, which gives you a clear, one day buffer.

On Wednesday, you have your regular weekly meeting with your senior manager, who incidentally is based out of San Diego. You are all set to report the "All is Well" status and the meeting starts with, "Hey, we got to take care of this new issue".

While your manager explains some more details, your mind starts racing and the faces of your team members flash before you; how hard people worked and how you asked folks to cancel their vacation.

What do you do?

Would you say, "We have all been working really hard at this point in time, and we are really close. It would be a tragedy to divert our attention to something else and miss making the date we really wanted to"?

Are you going to be your management's man, and say, "Certainly, I'll take care of that! But the Project Hilo delivery will slip"?

It's important to understand that how you respond to this situation may depend on how you view yourself. Are you representing the management, and therefore the organization, to your team, or are you representing your team to the management and the rest of the organization?

Whose side are you on?

Various scenarios can be played out and which one is best-suited will depend on many aspects. Let's list some of those down:

  • Priority: The priority of the new task is certainly primary to decision-making, but priorities are not absolute and are as perceived. In most cases, your manager guides your priorities, which is where this conversation stands. It is true that your manager may set the priority, based on information from various sources, including you. However, the information your manager has about your team is always less than and not as current as what you will have. It is possible that your manager may set priorities in the absence of enough information around your project.
  • Personalities of players: It would also depend on the personalities of the people involved; are you an 'accommodating type' personality? Is your manager bullish and usually does not budge?
  • Communication skills of your manager and you: There is a lot that you want to say about the hard work and the heartbreak that looms over your team. Given a remote meeting, a lot of information needs to be conveyed with the right tone. Your manager also needs to have a good ear for listening to details and concerns.
  • Nature and history of the relationships that exists between you and your manager: Do you have a history of good decision-making and delivery of projects? Do you share a trust relationship with your manager?
  • It would depend on how much time you have to discuss this topic: Contentious issues take time to understand and sort out. Is there enough time to discuss this issue? Your manager perhaps allocated only a small amount of time, expecting this to be a straightforward conversation.
  • It would depend on how fruitful you think the conversation would be: Do you believe that your manager will be willing to listen to you and possibly change the decision?
  • It would depend on how much you personally put into the work: If you have happened to toil along with your team, you have a personal stake and can experience the pain first hand. This would be good motivation for you to push.
  • It would depend on how connected you are with the team and the effort being put into it: Are you well connected with your team? Can you feel the empathy?

In this one hour conversation, decisions may need to be taken and commitments may need to be made. Commitments will have an impact on you and several team members. Your decision-making skills will be tested. How empowered do you feel to be able to make the decisions?

A seemingly simple situation has many influences and dilemmas. As a manager, you are destined to face these dilemmas on a daily basis. Managerial decision-making depends on more than just the immediate facts of the task at hand. It's the entire gamut of influences that exist in your ecosystem. These influences are created by the organization in general and you in particular. There are so many things a manager is supposed to do.

At different points of the day and each day of the week, you'll end up playing different roles. Let's try to put together a framework for understanding the different managerial roles.

Henry Mintzberg, one of the foremost researchers on management, published a research paper describing the roles of a manager. This was widely acclaimed and added new understanding of managerial work at that point in time.

Mintzberg — 10 roles of a manager

Reference: The Nature of Managerial Work — Henry Mintzberg — 1973 — HarperCollins — US — ISBN — 9780060445560.

Mintzberg defined 10 roles that a manager plays. These roles are categorized into three categories:

While this research was published in 1973, the roles listed are still very relevant and provide a simple framework to understand managerial responsibilities. Let's explore the Mintzberg roles and apply them in context of today's knowledge industry.

Interpersonal roles

Interpersonal roles are the set of roles that a manager plays while interacting with his team and other people in the organization, as well as outside the organization.

The figurehead

A manager performs certain ceremonial and symbolic duties. In today's knowledge industry, far fewer ceremonial duties exist, as many of the functions have become automated and self-service through technology portals. Some continue to exist, such as the following:

  • Default representative of your organization: When people don't know whom to contact in a particular team, they'll find the manager.
  • Signing legal documents: For example, work contracts, third-party software usage agreements, service-level agreements.
  • Providing signoffs on various activities. For example, provide a sign off on a software module that needs to be delivered. Sign off on requirements documents that may come from another team or customer.
  • Verifying and approving timesheets.
  • Operational functions like approving leave applications and job offers to be rolled out.

Leader

The manager is the leader of the team. This is a rather large bucket of interpersonal behaviors; multiple behaviors will fall under this category:

  • Growing the team
  • Creating a good work environment for people to work in
  • Inspiring and motivating the team
  • Encouraging skill development for people in the team
  • Setting the basic culture and norms in the team
  • Setting examples for others to follow
  • Helping people plan careers
  • Keeping a long-term view of the team's well being and work towards that

A leader is one of the key roles that all managers play in the knowledge industry, and many people believe that this is the primary function of being a manager.

A leader, by definition, leads the way, sets the precedents for the organization, shows the light when the team needs direction, connects with people, and earns their respect so they follow willingly.

A leader nurtures the team and creates a healthy environment for it to prosper and grow.

Liaison

A manager creates and manages a network of external relationships. This is an extremely important role in today's interconnected world.

There was a time when systems and processes were smaller, simplistic, and independent in nature. Things have changed in the globalized world, where systems are large, complex, and interconnected. Changes in one place have ripple effects in different parts of the system. When your team is connected to the network of dependencies, you may create a change for others or you may be required to respond to a change created by someone else. A manager's liaison abilities will be exercised on every such occasion.

In a software development world, some examples would be:

  • Liaison with other teams, which may have a dependency on your output or where your team depends on their output; for example, software components that integrate with each other.
  • Liaison with teams that participate in the lifecycle of work. For example, product managers, account managers, customers, and customer support teams.
  • Liaison with customers and customer representative.
  • Liaison with press and other entities which showcase the organization or its work.

Interpersonal roles define your interactions with the people who matter to you and your team. As you grow as a manager, the importance of these roles grows even more.

Information processing roles

Let's look at the information processing roles that define how managers are required to deal with information.

Monitor

This one is a generally well-understood role. A manager needs to monitor the internal organization as well as gather relevant information from the rest of the organization:

  • Status of the work progress, issues faced
  • Deadlines met or missed
  • Monitor the external environment and watch out for changes which may impact the work
  • Status of dependencies
  • Monitor people and other resources

Some managers mistake this to be the primary role and drive through monitoring. They become status managers. Their primary function becomes getting statuses and delivering statuses.

The status meeting becomes the most important meeting of the week. Very soon, most important decisions will be taken during that meeting, as opposed to focused meetings across the week.

Status becomes the driver of work.

Many organizations spend way too much time tracking statuses and building monitoring systems. Current environments of large, complex, and interconnected work makes people worry about statuses too much.

Status, in itself, becomes significant work.

A manager needs to balance the monitoring with the real execution and build the trust that eliminates the need for excessive monitoring.

Disseminator

Much information lands up on the manager's plate for one reason, which is to disseminate, that is, to spread the information. The sources of this information can be internal or external. Some examples of information that a manager disseminates are as follows:

  • Overall progress within the team and those of dependencies
  • Issues that are of concern
  • Organizational changes
  • Changes in policies and guidelines
  • Message from the higher management
  • Organization goals and priorities

Disseminating information is an extremely important function for managers, as lack of correct information leads to people making assumptions. Inter-dependency in work also requires information to be available, so the alignment between different teams is within an adjustable range.

In today's world of e-mail and internal wikis, it has become much easier to disseminate information. There is often the problem of plenty and multiple sources of information.

One very powerful channel of information that every organization has is that of the grapevine. The grapevine has only become stronger over the years, as people have gotten more connected and information can travel faster. Also, teams are more distributed, which can lead to an information gap that is readily filled by the grapevine.

This has created a new kind of challenge for managers — that of finding a reliable source of information and keeping an adequate flow of information, so that teams don't rely on the grapevine and look towards their managers to get the information.

Spokesperson

A manager speaks for the team. This is an important responsibility and a privilege. There are various forums where you speak for your team, delivering the status information, and displaying new achievements or current problems being faced or risks to the deliveries.

The audience includes:

  • Groups outside the organization such as customers, partners, and vendors
  • In larger direct organizations like administration, your internal customers, HR, and so on
  • In peer groups and teams where you have interconnected work dependencies
  • Higher management to convey the position of the team on various issues

The information processing roles are increasingly becoming more important as the amount of information and the mode of information have changed and has been changing rapidly since the Internet became part of the corporate world.

In the Indian context, this role is very pronounced as the manager is the primary contact point for the teams in other parts of the globe. In many cases, the person on the other side (in the US, Europe, or elsewhere) never really meets or talks to anyone else but the manager of the team.

Decision-making roles

The decision-making roles are perhaps the most challenging of the roles. These make or break a manager's career and have a huge impact on the effectiveness of the entire team and the organization.

Entrepreneur

Being an entrepreneur (manager) doesn't come naturally to most people. In fact, there are several distinctions people make between entrepreneurs and managers.

So, who is an entrepreneur?

By definition, an entrepreneur is someone who believes in a new idea and assumes significant risk to implement that idea.

In business, we would assume that the entrepreneur does that to create new business opportunities by creating a better product or service or provide services with better quality and efficiency.

A manager, being responsible for the business delivery from his organization, has the opportunity to act as an entrepreneur to create new products and improve upon existing products and processes.

For example, you may run a product support organization, where the delivery may be measured by customer issues solved per week. You may already have a set of processes that guide the organization to deliver the service. Improving the processes involved, so that customers get a faster time for resolution and better quality of the solution, would be an entrepreneurial effort.

There's a risk that the manager presumes when new processes or systems will be introduced. The current systems may be negatively impacted. The manager will need to sell the idea and get the buy-in from the top management and his/her own team. The manager will need to develop the idea into one that can be implemented and work with other departments or teams to participate or facilitate.

A manager acts as an entrepreneur to design and create a change in the organization. For example:

  • Create innovations in the product. Add new creative features to the product or process improvements to increase overall productivity.
  • Future plans for the team in the short term and long term.
  • Innovate within the boundaries. For example, use Scrum methodology to manage work.
  • Manage the associated risks.
  • Sell the idea for new innovations within the team and outside it.
  • Nurture the new product or processes when these stabilize.
  • Advertise success or learn from failure.

Organizations today support and encourage innovation. In our fast moving world, governed by technology, no organization can choose to stay with the old one for too long. It is not the purview of a few to think of improvements. Every manager on the ground can and should be able to improve what they do today by creating new processes and products.

An MNC manager in India has a significant opportunity to be innovative and add new adaptations to the global processes, such that those processes can achieve the objectives and work in the local environment.

Disturbance handler

Any activity or event that disrupts or can potentially disrupt the normal flow of work can be termed as a disturbance. These can be big, like a political strike that brings down the city to its knees or smaller ones like key people unexpectedly taking a break due to family or medical issues. Disturbances can be long drawn, like the SARS (a deadly virus that spreads in the air from human-to-human) threat that created a fear of travel among people the world over or can be short-lived like key systems not being available.

Many disturbances can be proactively avoided by looking out for them as a matter of routine, and that is one reason why managers build networks and keep an eye on externally connected and dependent components of the system.

However, many of the disturbances show up as fire drills and will knock at the door at just the wrong time. You are expected to just work through those while making sure that impact on the business is as minimal as possible.

Some examples of disturbances are as follows:

  • Key employees leaving on short notice
  • Layoffs and the impact on morale of the existing team, besides the fact that others need to pick up extra work
  • Deviant employee behavior due to dissatisfied employees or people acting out their grudges
  • Larger policy changes
  • Larger organizational changes, like re-orgs and mergers
  • Managing negative circumstances like backlash from dissatisfied customers

Indian managers also get to play this role and manage many disturbances locally. Disturbances in India have their own nature, like political strikes. While you handle disturbances effectively and save any impact on the organization's business, make sure that you report the issue and the resolution to your management chain. Many managers do the hard work of managing the disturbances, but never create any visibility of the same with higher management. Your overseas managers must know the situation on the ground, the resolution, and the fact that you managed it well.

Resource allocator

This is another well-understood role. A manager is supposed to manage the allocation of resources to get the best productivity from the team.

Resources are mostly people, but also include hardware, software, network, help with expertise, and of course money.

A primary function and a role of the manager is to optimally deploy the available resources to deliver the results:

  • Create schedules and work plans. These could vary from a high level to a very detailed level. Plans are typically weekly or monthly or any duration in-between. The nature of planning depends on the nature of a project and a manager's comfort level with detailed planning.
  • Prioritize among multiple projects and demands for bandwidth.
  • Allocate other non-human resources such as machines, software licenses, and so on.
  • Set policies for sharing resources.
  • Manage shortfall by creative sharing or borrowing from somewhere else.
  • Allocate budgets for resource spending.
Re-plan

Managers need to update and re-plan as the work progresses. Given the flexible nature, highly people-dependent work, and ever-changing requirements, it has become harder to plan with reasonable accuracy. Instead, most managers plan out a reasonable amount of buffer that needs to be added to each task or milestone, such that the intermittent milestone dates aren't too far off from plan. Nobody complains if the work gets done earlier than planned, but a slip in the delivery date isn't taken with as much enthusiasm.

Negotiator

With the work becoming people-centric, the negotiator role is a key role to be played. Unlike machines, people seldom take exactly what is given to them. They either want more or want less. How much more or less given depends on the negotiation skills of the two parties.

Negotiation is an important art, as it impacts more than one person. If one person negotiates to get less work, the others will have to bear it. If one person negotiates to get more rewards, there will be less to go around for all the others.

Hence, although negotiation is a one-on-one activity, it must be viewed in the larger context of the team. A manager usually will:

  • Negotiate in larger organizations for work, delivery of work, and resource allocation
  • Negotiate the terms applicable for work to be done
  • Negotiate internally, within his/her team with different individuals on various subjects, technical and non-technical
  • Negotiate with team members on various topics, work allocation, vacation planning, and many other tasks

Negotiation should be distinguished from haggling or having your way. Negotiating with your management is not the same as negotiating with someone outside the organization. Don't keep pressing too hard to get your way. You may succeed a few times, but your manager may figure out your disposition and may block you out later in further situations, expecting a hard negotiation.

Summarizing the role-play

Although the roles listed may not be complete in today's scenario, and certainly have scope for more dimensions to be added, they do capture the large part of the role-play. More importantly, it goes on setting the expectation of multi role-play for a manager. Once a manager becomes aware of the multiple roles to be played, he can work on developing and sharpening the same. (Foot note: Mintzberg published another book, Managing in 2009 (ISBN978-0-273-70930-5), which goes into greater and finer grain details on managing.)

Every organization and situation will require one or more of the role-plays to be enhanced. For a new team being set up, the leadership and negotiator roles may be the most prominent ones. In a stable team, where people and processes are working well, the disseminator and resource allocator roles may be more prominent.

As a manager grows in the organization, the responsibilities including team size also grow. Overtime, there will be senior people in the team, even other managers who may be directly or indirectly reporting to you. A different leadership style will be required to manage a mature team. A more relaxed style of functioning and more open information sharing will be required. Senior people in the team are more like partners to you and are capable of running the business by themselves without much direction and monitoring.

An individual may find comfort in one role or another, based on his/her skills and personality. However, it is important that a manager be able to play most of the previously-mentioned roles. If you want to grow as a manager, you should find positions where your strength roles are leveraged the most. For example, there are several cases where people exclusively work as a manager in a start-up company. The moment they get acquired by a larger company, they look for an exit, despite being given top compensation.