更新时间：2019-09-21 00:43:47
封面
版权信息
文前
Preface
INTRODUCTION The Emerging Progressive Majority
PART ONE Our Moment in History
CHAPTER 1 What We Believe
CHAPTER 2 What’s Holding Us Back?
CHAPTER 3 The Winning Message
PART TWO The Mechanics of Persuasion
CHAPTER 4 Targeting the Persuadables
CHAPTER 5 How Framing Works
CHAPTER 6 How Values Work
PART THREE The Progressive Toolbox
CHAPTER 7 Freedom Opportunity Security
CHAPTER 8 Talking About Our Philosophy and Ourselves
CHAPTER 9 Talking About Government
CHAPTER 10 Talking About the Economy
CHAPTER 11 Talking About Hot-Button Issues
CONCLUSION An Action Plan for Activists
RESOURCE Survey Research
Notes
Introduction
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chapter 5
Chapter 6
Chapter 7
Chapter 8
Chapter 9
Chapter 10
Chapter 11
Conclusion
Index
Acknowledgments
About the Author
About the Center for Policy Alternatives
About Berrett-Koehler Publishers
A BK Currents Book
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